THE RIGHT TOOL, THE RIGHT DATA, SMART AS YOUR SCIENCE

Peering under a microscope allows you the opportunity to see what is invisible to the naked eye close up and in a completely new light. Utilizing a scientific instrument allows the scientific industry to gain insights into potentially unchartered territories, to glean new investigative perspectives, document significant analysis, and solve complex problems for all of humanity. Upon even closer inspection, it provides us the finite details, allowing you to see with your own two eyes what was once hidden. What was once lost is now found. And soon to be doused in data to aid in determining the next significant scientific breakthrough. Now having a tool like that at your fingertips is amazing! Right?

The same holds true for Search Engine Optimization (SEO) and Search Engine Marketing (Google Ads), it helps people discover things that they did not know existed, but on the internet. Just like your microscope, it's the right tool for the right job unveiling the big purple elephant in the room from underneath the once invisible cloak. SEO & SEM provides your company with the ability to uncover, reveal, and unlock your website’s full potential. With the use of strategically analyzed words and phrases so the right customer at the right time can effortlessly find your company, products, and services via a Google, Bing, and Yahoo search engine results browser (SERP).

SEO & SEM may appear to be a magician with a wand but is a science all its own, just like the scientist with the microscope. It reveals the truth in analytics and presents locally and globally endless possibilities of future growth, but through words. Yes, it is all about the content, what you say, how you say it, and the order in which you use your illustrious vocabulary to Google. A mystery of words for the deciphering, courtship with a slight air of a love affair intermingled. Google is OBSESSED with quality, not quantity, consistency, no irregularity, and rewards you, yes, rewards you royally for thinking of her first. Google can make your life difficult or euphoric. The choice is yours in how you strategically bedazzle. Yes, we said bedazzle.

Advanta understands a website at its best bedazzling when it “begins with SEO, continues with SEO, and ends with ongoing SEO strategy implementation.”

Now that’s a smart approach to the science of your SEO & SEM development.